It is said that vision is an inflationary concept in economics. But how is the future of capitalism determined? Does “The Bootstrap Principle” - named after the stories of Baron Münchhausen – apply? Meaning the degree to which a particular economy will succeed in the future, by pulling itself upwards by its own ponytail – or, “by the bootstraps”? The film examines ‘the future’ and its role in our economic system, while decoding the economic relationships that go along with it. It also questions the reproducibility and representation of ‘the future’ as a product of business.